The 2013 Louisville Home Schedule was the highest attended in Cardinal History. The Cards finished 12-1 on the season and experienced fabulous weather throughout the season.

The fan experience at PJCS is still developing. There are proposed plans to develop the North End Zone (open end) and increase the stadium’s capacity beyond it’s current 55,000. Louisville Football is looking to expand for fan demand during an era when attendance around the country has been on decline with the experience of Television becoming more of a preferred option with its low cost and flexibility. But while the Nation is falling more and more in love with the recliner, Louisville Fans are falling more and more in love with Football. And that’s going to continue moving into the ACC.

Let’s Compare the 2013 Schedule to the 2014 slate:

2013 2014
Ohio Miami (FL)
EKU Murray State
FIU Wake Forest
Rutgers NC State
UCF Florida State
Houston Kentucky
Memphis

Clearly the teams coming to Louisville in 2014 are MUCH more high-profile than in 2013.  Still, Louisville’s highest attended game last season was the home opener versus Ohio.  The Cards were fresh off a Sugar Bowl victory and the anticipation for the season was at a fever pitch.

In any given season the stakes get higher as the season goes along.  But on the other hand as the season goes along the weather deteriorates as well. The interesting thing about the 2014 season is that Florida State (the defending national champion) and in-state rival Kentucky are the final two home games for the season.   This creates a lot of opportunity for UofL to push an already record average attendance per game of 52,913.7 higher from 2013 to 2014.  The Cards can’t actually put more butts in seats this coming year because Louisville is playing just 6 home games as opposed to 7 from a year prior.

But just because UofL has lost a home game off its schedule for 2014 doesn’t mean that’s a bad thing.  Murray State is the only ‘gimme’ on the home slate and the savings afford to Card fans who don’t have to buy the 7th ticket can reallocate those funds to the ACC Championship fund and/or the Bowl Game/College Football Playoff Fund.  One quick side note to Louisville’s schedule is that the Cards final conference game is actually very early on 11/8 at Boston College and the last home conference game is 10/30 versus Florida State.  That’s a BIG Change for 2014.

In any event, Louisville’s first  season in the ACC is going to be HOTLY anticipated.  Should Louisville expand it’s capacity? Will 2014 signal a fresh new demand for Cardinal Football seats or is it a one-time demand increase?  Time will tell, but I do think that a small expansion to close the North End Zone is most certainly on the horizon.

Louisville also has plans for the South Side of Papa John’s with an Academic Center to be built for all student athletes. The Howard Schellenberger Complex on the North Side also is soon to be expanded as well.

2013 2012 2011 2010 2009
55332 55386 46157 55327 39344
53647 47553 47228 51427 39948
51586 53334 53267 48427 37268
55168 50167 48435 55106 21497
55215 53271 44817 48591 33223
53027 44609 51321 43887 23422
46421 45618 51772
Total 370396 349938 291225 354537 194702
Average 52913.7 49991.1 48537.5 50648.1 32450.3
  2008 2007 2006 2005 2004
  42696 42185 42597 42647 42681
  38694 40882 42704 40219 40220
  42208 40922 41549 41334 42032
  42523 40894 43217 42692 40107
  38319 34792 40348 41219 37617
  40384 39612 38476 37896  –
  37822  –
  34796  –
Total 317442 239287 248891 246007 202657
Average 39680.3 39881.2 41481.8 41001.2 40531.4
2003 2002 2001 2000 1999
40205 42660 38129 42510 38147
38489 38109 35214 41227 40332
40432 34127 39256 38121 41214
38119 32428 39389 39233 33879
30114 36253 33627 38024 27261
33268 35261 40479 30387 34786
 – 40328 41826
 –
Total 220627 218838 226094 269830 257445
Average 36771.2 36473 37682.3 38547.1 36777.9
1998
42643
38231
35479
39247
32649
40349
Total 228598
Average 38099.7
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@UofLSheriff50. Louisville native, University of Louisville Business School Grad c/o 2004. Co-Founder of TheCrunchZone.com

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